The time to begin developing XR privacy guidelines and controls is now. Growing numbers of consumers are worried about how data collected via VR headsets and AR apps are used, and privacy compliance has emerged as the top legal risk impacting XR companies. XR industry surveys have found that companies are more concerned with consumer privacy and data security than product liability, health and safety, or intellectual property.

In this post for IAPP’s Privacy Perspectives, I offer some initial areas that should be top of mind. As a privacy advocate and XR enthusiast, I suggest there’s a real need for AR/VR platforms and developers to (1) improve transparency and begin making XR-specific data disclosures, (2) embrace transparency reporting and technical solutions to restrain data sharing, and (3) commit to diversity and inclusion.